Wednesday, July 31, 2013

Download "WHAT'S IN IT FOR ME?" for only $5.57 on!

WHAT’S IN IT FOR ME? A Powerful New Interview Strategy To Get You Hired In Today's Challenging Economy offers an essential approach that’s been missing from existing interview literature. It gives you control over the process, and in doing so increases your poise, reduces your anxiety, and improves your results.

In WHAT’S IN IT FOR ME?, rehirement expert Rafe Gomez shares a proven methodology that generates tremendous success in sales interactions yet has never before been applied to the area of job interviews.

Incorporating music, entertaining pop cultural references, and plenty of real world examples, Gomez explains how his unique strategy can help you shift your perspective from reactive to proactive and prove to your interviewer that you’re the best candidate for the job and an invaluable solution for his/her organization.

Topics in WHAT’S IN IT FOR ME? include:

• The new rules of job interviews
• Who has the power?
• The difference between features and benefits
• The difference between tactics and strategy
• The three ways to close a sale
• The genius of the Snuggie
• Less can be more valuable
• Strategic due diligence
• Key questions and how to lead them

Click here to download WHAT'S IN IT FOR ME? on for only $5.57! - 7/13

Want to learn how to hack anonymous job posts in 5 easy steps using LinkedIn? Rafe shares the secrets!

Monday, April 29, 2013

WCBS-AM, Newsradio 880 (NYC) - 4/13

Rafe discusses the adverse physical, psychological, and emotional effects of unemployment and how to overcome them with anchor Pat Farnack. 4/29 on-air interview (1:00), 4/30 on-air interview (1:00), 5/1 on-air interview (1:00), and the full interview (10:00).

Friday, March 15, 2013

At Last - The Resumé That Will Get You Hired: Rafe's SOLUTION RESUMÉ!

If you've been twitching over how to construct a resumé that will get you noticed, remembered, and hired, Rafe has the answer you need: a SOLUTION RESUMÉ! It presents the specific details and results that hiring managers are looking for when they're searching for that special somebody who can help their organization make money, save money, or improve its image in the marketplace.

Thursday, February 21, 2013 - 2/13

Rafe offers tips about self-publishing, and provides some backstory about his top-selling audiobook WHAT'S IN IT FOR ME?.

Wednesday, July 25, 2012

Thursday, June 7, 2012

FM News (NYC, Chicago) - 6/12

What's the best way to dress for work in the summertime to not only keep cool but also keep your job safe? Rafe shares his amusing and useful perspective with correspondent Sam Sylk.

Monday, May 7, 2012

FM News (NYC, Chicago) - 5/12

Rafe shares not just one but two quick, effective, and powerful interview strategies with correspondent Sam Sylk.

Monday, March 12, 2012

WIQI-FM, FM News 101.1 (Chicago) - 3/12

Rafe discusses the improved February '12 jobs numbers as well as the employment picture in the midwest, with anchor JoAnn Genette.

Saturday, February 11, 2012

700WLW, The Big One (Cincinnati) - 2/12

Rafe defines the exact strategy that's needed in order for jobseekers to get hired, and also analyzes the jobs plan of Mitt Romney, with host Darryl Parks.

Wednesday, January 25, 2012

Tuesday, December 6, 2011

The Importance Of An Effective Value Proposition

Before you begin your job search, you need to create a value proposition.

A value proposition is a statement that describes the tangible results that a company will get from hiring you, and the unique benefits that you can bring to an employer.

Unfortunately, many job seekers never take the time to craft a value proposition that's clear, concise, and convincing. By not having this important element in your job search toolbox, you reduce your chances of getting your resume read, being considered for an interview, or getting hired.

Take a look at the humorous clip below. The fellow who's featured doesn't have a clue about how to express his talents as a compelling value proposition. The result is an exasperated interviewer, and an unemployable job seeker!

Friday, November 4, 2011

WWWN, FM News 101.1 (Chicago) - 11/11

Rafe explains the reasons behind the disappointing November 2011 jobs report. - 11/11

College grads - especially those who are involved with the Occupy Wall Street protests around the U.S - are livid about the fact that they can't find work, but much of their ire stems from confusion over whether their diplomas qualify them for - or entitle them to - a job.

Rafe examines this dilemma on and proposes a solution that can help the grads achieve the results that they're looking for.

Thursday, October 27, 2011

WCBS-AM, Newsradio 880 (NYC) - 10/11

Rafe shares the 411 on how job seekers can use the successful lessons featured in the movie "Moneyball" - along with some effective tips from George Costanza - to gain a powerful edge over their competition when trying to get hired. 10/27 on-air interview (1:00), 10/28 on-air interview (1:00),and the full interview (10:00).

Friday, September 16, 2011

Tuesday, June 7, 2011

WCBS-AM, Newsradio 880 (NYC) - 6/11

Pat Farnack, WCBS-AM anchor and correspondent, speaks with Rafe about how grads need to update, focus, and completely overhaul their job search approach if they want to get hired. 6/8 on-air interview (1:00), 6/9 on-air interview (1:00), 6/10 on-air interview (1:00),full interview (10:00), and Pat's thoughtful article on the subject for Buck's Local News.

Friday, May 13, 2011

"Good Day New York" / WNYW (New York) - 5/16/11

Rafe sits down with hosts Greg Kelly and Rosanna Scotto to examine the job search mistakes that make many college grads unhireable.

Tuesday, May 3, 2011 - 5/3/11

Here's the complete version of Rafe's article about how grads can focus, empower, and amplify their messaging skills in order to improve their chances of getting hired.

Tuesday, April 12, 2011 - 4/19/11

Grads are frustrated that they can't find work. Rafe says that they could be a lot more successful if they make three big changes in how they present themselves to potential employers.

Monday, March 28, 2011 - 3/29/11

Is having no job better than having a bad job? A new study says that it is, but Rafe strongly disagrees!

Thursday, January 6, 2011

Secrets of Online Job Applications

If your online job search isn't delivering the results that you're looking for, here are the answers you need: Secrets of Online Job Applications.

Rafe has devised innovative and effective techniques that will help your info to cut through the crowd and get directly to the decision maker(s) who are seeking to fill the posted role!

Tuesday, December 21, 2010 - 12/10

Rafe provides additional valuable details on how to make yourself layoff-resistant: become a Creator/Operator!

Monday, December 13, 2010

A Snappy Answer To A Stupid Interview Question #1

If you've ever wondered how to respond when an interviewer asks about your greatest weakness as an employee, here's an effective answer!

Friday, December 10, 2010

WCBS-AM, Newsradio 880 (NYC) - 12/10

Discussion of Rafe's Creator/Operator strategy and how it can make workers layoff-resistant with Pat Farnack, WCBS-AM anchor and correspondent. 12/10 on-air interview (1:00), 12/13 on-air interview (1:00), 12/14 on-air interview (1:00).

Saturday, November 27, 2010

"Fox & Friends" / Fox News Channel - 11/27/10

Rafe discusses how the Creator/Operator strategy can help make workers layoff-resistant with host Clayton Morris.

Tuesday, October 26, 2010 - 10/26/10

Rafe explains how to make yourself layoff-resistant: become a Creator/Operator.

Wednesday, August 18, 2010

NY1 (NYC) - 6/18/10

Discussion about how job seekers have more control over the outcome of the interview process than they realize with Asa Aarons, Employment correspondent.

WCBS-AM, Newsradio 880 (NYC) - 4/10

Discussion of the incredible "cheesecake theory" and other career topics with Pat Farnack, WCBS-AM anchor and correspondent. 4/6 on-air interview (1:00), 4/7 on-air interview (1:00), 4/8 on-air interview (1:00), and full interview (12:00).

"Strategy Room" / - 3/30/10

Discussion of the WHAT'S IN IT FOR ME? job interview strategy with host Diane Macedo.

"Fox & Friends" / Fox News Channel - 3/13/10

Rafe explains how a "cheesecake" can help job seekers deliver a perfect elevator speech with host Clayton Morris.

"Shuster Live" / MSNBC - 3/10/10

Discussion with anchor David Shuster and George Ross, Senior VP and General Counsel of The Trump Organization about how job seekers can use the WHAT'S IN IT FOR ME? job interview strategy to benefit from recent changes in the employment market.

New York Daily News (NYC) - 3/1/10

Rafe shares the secret of how to create a memorable and effective elevator speech: serve cheesecake!

New York Daily News (NYC) - 2/4/10

Rafe explains how the Snuggie infomercial can teach you how to differentiate yourself from other job candidates, impress an interviewer, and get rehired.

"One on One" / PBS (NYC) - 1/23/10

Discussion of the WHAT'S IN IT FOR ME? job interview strategy with host Steve Adubato.